Finding accurate, up-to-date guidance that really works can be a challenge.

Here you'll find resources, templates, frameworks, and in-depth guidance for various areas of setting up, running, and growing a fitness business – from marketing and sales to leadership and team development – whatever your budget or stage of growth.

OurĀ systematic, tried-and-tested design for an industry-leading client experience.Ā 

Breaks down the five stages of the Member Journey into simple schematics for you to benchmark your own approach:

  • Marketing
  • Sales
  • Trial
  • OnboardingĀ 
  • Retention